Introducing SERP Composer, your new favorite Snippet Preview Tool

Like many webmasters, I sometimes obsess a bit too much on how my webpage will show up in the search engines. To turn Google searches into visitors, I tweak and fine-tune my <title> and <meta name="description"> tags so that they’ll stand out in the search result pages.

To do this I use a Google SERP Preview tool. There are many great options out there, from SEOmofo’s iconic tinkling lad to the polished tool from Mangools. But they were never 100% to my liking. I wanted to be able to see both a mobile and desktop preview, something clean and not too opinionated. After severely underestimating how much work it would be, I decided to build one to my own liking. Some 65 commits later —dozens of JavaScript and responsive CSS woes— I can introduce to you: - SERP Simulator & Snippet Optimization Tool

“There are many like it, but this one is mine”. Give it a whirl next time you’re optimizing your tags, I think you’ll like it as well:

  • Dual view for mobile & desktop SERPs
  • Optimized for all screen sizes. The form stays sticky in view on laptops and the previews elegantly shrinks down for smaller screens
  • A “Fetch Data” link that pings the site in question to autofill the title/meta
  • Autofill the fields with GET parameters ?url=, &title=, &description=
  • No tracking or advertising scripts

Thanks to Kreativlab for the logo and Kimberly Nijzink for the brand identity.

Google SERP Counter (Extension for Chrome & Firefox)

I’ve developed a teeny little browser extension called Google SERP Counter. It does only one thing: It adds the position of a result next to the search results on Google. This is what that looks like:

google serp counter
Google SERPs with the counter showing

Download Google SERP counter

Want to try it out? Download Google SERP Counter on the Chrome Web Store or download the Firefox version. The code is also available on or if you want to run it as an unpacked extension.

The extension supports variable results per pages and keeps track of the last visited page to display the correct count.

Best way to use it?

Google SERP counter hide optionIn your Google Search Settings you can change how many results display per page. I have it set at the highest of 100 per page. In chrome://extensions/ you can also tick the “Allow in incognito” box (Extension contains no tracking scripts) so it works in Incognito mode. Lastly, you might want to right-click on the extension icon in the Omnibar and click “Hide in Chrome Menu”.

Now that you are all set-up you’ll never have to count again! This is especially useful when analyzing SERPs, and you’ve jumped halfway down the page with a “Find” command.

UPDATE: This extension has been deprecated as off 2022-07-04. Thanks for using my extension these years!

v1.6.1 (2022-01-18)

  • Skip featured snippets (position #0)
  • Fix counter not working with indented results

v1.6.0 (2022-01-17)

  • Rewrite visibility detector for serp features like PAA
  • Fix counter not displaying due to new html layout

v1.5.0 (2022-01-10)

  • Fixed: Counter not working with “People also asked” box with new serp layout
  • Changed Hex color to match dark theme URL color
  • Added support for Swiss locale (About 282’000’000 results)

v1.4.1 (2021-01-17)

  • Replace innerHTML with textContent

v1.4.0 (2021-01-16)

  • Fixed: Extension not working after class name change

v1.3.2 (2020-05-07)

  • Add user-select: none; to element so the position doesn’t get copied when selecting

v1.3.1 (2020-02-27)

  • Set featured snippet to position #1 (previously #0)
  • Fixed bug: Incorrect count on pages > 1

v1.3.0 (2020-01-16)

  • Added support for new SERP layout
  • Fixed bug: extension not working for queries without “results per page” box, now defaulting to 10

v1.2.6 (2019-11-15)

  • Fixed an issue with results being counted incorrectly due to invisible PAA box results
  • Added support for SERP layout w/ favicons and moved URL
  • Renamed files to include extension name

v1.2.5 (2019-11-05)

  • Fixed bug: featured snippets are now again counted as result #0
  • Moved .js-counter 2px down for better alignment with smaller titels

v1.2.4 (2019-10-20)

  • Fixed incorrect counting with “People also ask” results, hopefully a permanent solution this time.

v1.2.3 (2019-01-07)

  • Fixed an issue where the count was wrong for locales using a space as a thousand separator

v1.2.2 (2018-09-26)

  • Don’t count “People also ask” results

v1.2.1 (2018-09-20)

  • Set featured snippet to results to #0
  • More accurate count by keeping track of the last page and last count using localStorage
    • This is especially useful with pages that switch the number of results (e.g. 6 results on page 1, 10 on page 2)

v1.1.0 (2018-03-08)

  • The alignment of Google’s “People also search for” box has been fixed

v1.0.0 (2017-06-05)

  • Initial release

The most popular top level domains for cryptocurrencies

Cryptocurrencies are very interesting to follow. Not only because it’s the future of payments but also because it’s still in relative early stages.

If you look at the average altcoin website you’ll find a technical website filled with jargon and without a clear unique selling proposition. You’ll be lucky to find a technical whitepaper and a link to the BitcoinTalk page. It’s certainly not targeted towards the ‘beginner’ in the crypto world and instead to other developers and power users. Plenty of room to improve in the coming years if you ask me.

This also shows in the choice for top level domain names. While most business would rather change the name than register an .info this is not uncommon for cryptocurrencies. To see if there are some more uncommon TLD’s in the crypto world I put together a list of the most popular extensions based on coins found on CoinMarketCap.

Most common TLD’s for cryptocurrencies


Experiment: Does Google do OCR on images?

To test if Google does any Optical Character Recognition (OCR) on images found on websites and uses that information in it’s index I wanted to run a small experiment. So I published an article with new images contain some simple text and waited to see if the page would rank for the words on the images.